Pfüat di, Munich and Pfüat di, IAA 2021!
We had a great time and are already looking forward to the next time!
This year, the IAA is different not only because of the new location and concept – as one of the first larger trade shows after the Corona Lockdown, all exhibitors were equally challenged by completely new conditions. Nevertheless, we are grateful that the exhibition could take place – thanks to compliance with the very strict hygiene measures.
Also on our own booth we did everything for the safety of our team and our guests with the help of various arrangements.
This year, we once again put our crash test dummy – also affectionately known as “Crashi” – in the limelight. But he wasn’t the only one who showed great acting talent. Our colleagues Maria, Christian and Phil also played their roles convincingly well.
You can find the entire video on YouTube: https://www.youtube.com/watch?v=wVtxj2AkCEQ
We were able to hold good discussions with high-ranking representatives of our customers already during the first days of the fair. Purchasing and development managers from Mercedes-Benz, BMW, Porsche and Stellantis were impressed by our innovative body solutions. Because we ensure that vehicle occupants are optimally protected in the event of an accident.
Many guests from politics and business, such as the Federal Minister of Labour, Hubertus Heil, the Deputy Prime Minister of Saarland, Anke Rehlinger, and Member of the German Bundestag, Dr Matthias Heider, were also informed about our company during a tour of the stand. Today we are still expecting the State Secretary Christoph Dammersmann and the BDA Chief Executive Steffen Kampeter.